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Building Brand Loyalty
 
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How important is it to build customer loyalty? Let's take 10 to talk about it. Find out how to improve your business performance with the team at Albanese Branding & Communications with the new web series, Take Ten @ 10! Join our intern, Patrick Zajdel, as he learns from the team at Albanese Branding about the world of marketing and business first hand. VISIT our WEBSITE! ► http://www.albanesebranding.com GOT a TIP? Email us ► [email protected] FOLLOW us on TWITTER! ► http://twitter.com/AlbaneseBrand LIKE us on FACEBOOK! ► http://www.facebook.com/AlbaneseBranding FOLLOW our LINKEDIN: ► https://www.linkedin.com/company/albanese-branding-&-communications-inc- Albanese Branding & Communications 435 York Blvd Hamilton, ON L8R 3K3, Canada Phone: 905 526-0067 Fax: 905 526-0660 Hamilton’s hardest working strategic marketing firm is enthusiastic about tackling your next marketing challenge. CREDITS - EPISODE 05: "BUILDING BRAND LOYALTY" Host: Patrick Zajdel Featured Guest: Kelly Hribljan Executive Producer: Aldert van Nieuwkoop Producer/Director: Dave Mader Director of Photography: Andrea Chan Editor: Safa El Sahani Sound: Andrea Chan All images and featured music were sourced from the public domain.
Views: 1885 Thinkr Marketing
How to create loyal customers
 
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Remember when customer loyalty programs were first introduced? Customers were given a card and told to collect points and brands believed that they were building customer loyalty. Today's customers want to feel valued and listened to; they want personalised experiences that aren't provided to every customer. Customers are loyal when they are engaged with a brand and what it stands for. Examine your brand and define it in terms of the ultimate promise to the customer. What is your customer experience ambition?
Views: 106149 Salmat
Five Ways to Create Customer Loyalty - CX Lesson
 
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Call 314-692-2200 or go to http://www.Hyken.com to learn more about Shep Hyken, customer service speaker and expert. Professional keynote and customer service speaker and New York Times bestselling author, Shep Hyken discusses five ways to create customer loyalty. It’s been a while since I approached the topic of customer loyalty. All of the tips, ideas, tactics, and techniques I write about are about driving a better customer service experience, which can (and hopefully will) lead to customer loyalty. The concept of repeat business, and ultimately customer loyalty is huge. A small increase in loyalty, just as little as one or two percent, can have a dramatic positive impact to your top and bottom line numbers. So, with that in mind, here are five ideas, a few of them revisited from the past, as well as some new ones, that will help you create that coveted loyal customer. 1. Don’t Confuse a Loyalty Program with a Marketing Program: The first thing that pops into my head when I’m asked about loyalty program is the mistake that many companies make when designing a loyalty program. Some companies think they have a loyalty program, but it is actually a marketing program, and there’s a big difference. If when you take away the perks and the rewards, you may lose the customer, then what you really have is a marketing program. The best companies have loyal customers because of the overall experience, not the perks and rewards. 2. Create an Emotional Connection: There is a big difference between satisfied customers and loyal customers. Satisfactory is a rating. Loyalty is an emotion. Find out a way to connect with your customers. Make them feel special. Thank them for their business. Treat them like they want to be treated. 3. Personalization and Customization: The concept of the personalized experience is a hot topic these days. With all of the data we are able to gather on individual customers, there is no reason we can’t give a customer a personalized and tailored experience. 4. Create Confidence: The old saying goes that people want to do business with people they know, like, and trust. The knowing and liking is easy. The trust is the hard part. Earn the customer’s trust by creating a consistent and predictable above average experience – all of the time. Customers want to know what to expect. No surprises. Consistency is key. When they trust you, they will continue to do business with you. 5. Break Down Customer Loyalty into Bite Size Chunks: Most people think customer loyalty is about a lifetime. Well, it’s not. The goal is about a lifetime, and a lifetime is a long time. How do we get a customer to be loyal to us for a lifetime? That’s huge. Let’s make it easier. Rather than a lifetime, focus on the next time. Every time. So, ask yourself what I call the Customer Loyalty Question: What are you doing right now to make sure the customer will come back the next time he or she needs what I sell? Think next time, every time, and it just may turn into a lifetime. To wrap this up, the value of customer loyalty is obvious. Loyal customers not only do more business with the companies they are loyal to, they will also spend more each time they do business. And, when they are loyal, they talk. Word-of-mouth marketing is the best marketing there is. Combine the value of the lifetime customer with the value of their recommendations and the payoff to your customer service and experience efforts are huge. For information about customer service training go to http://www.TheCustomerFocus.com. Facebook: http://www.facebook.com/ShepHykenSpeaker LinkedIn: http://www.linkedin.com/in/ShepHyken Google+: http://www.gplus.to/ShepHyken Twitter: http://www.twitter.com/Hyken 314-692-2200 This video will answer: How to get loyal customers. How do I create customer loyalty? How can I connect with my customers on a personal level? ShepTV is another Shepard Presentation (www.ShepTV.com)
Views: 8995 Shep Hyken
What is Brand Loyalty?
 
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Views: 6539 David Preece
Building Customer Loyalty in the Digital Age
 
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Chris Malone shares insights and stories from his award-winning book, The HUMAN Brand, at the iMedia Brand Summit in San Diego, CA on September 9, 2014.
Views: 2109 The HUMAN Brand
How To Build Brand Loyalty
 
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Building Brand Loyalty Having a loyal following of customers is a vital component behind business success. In order to attain loyalty from your users, you need to establish and encourage trust amongst a community of fans. This can be achieved in a number of ways, which we’ll briefly address below, and the video above will expand upon in more detail: Storytelling Creating a story for your business can help keep your brand voice, and messages, consistent, clear and relatable. Reed Hastings, CEO and co-founder of Netflix, utilises this tactic extremely well when discussing the origins of his business: "I had a big late fee for 'Apollo 13.' It was six weeks late and I owed the video store $40. I had misplaced the cassette… Later, on my way to the gym, I realized they had a much better business model. You could pay $30 or $40 a month and work out as little or as much as you wanted.” (Source: The New York Times) This simple tale turns a multi-million dollar business into a relatable idea. Make Connections Social media gives businesses the opportunity to connect and interact with users like never before. Businesses can use social platforms to assess who their audience are, and how they feel about the brand. They can then use this information to personalise their responses, and grow trust in their users by addressing them directly. As well as social media, you can also use surveys, focus groups, and customer analysis to better understand your audience. Personalisation Use the data you collect on your audience, such as purchase history, to personalise your marketing and make individual users feel valued. Offer exclusive, tailored rewards to showcase that you both know, and care about your user base. Reward Loyalty Remember to reward your original customers, especially those who've been there with you from the beginning. If people trusted enough to put their faith in your brand at the beginning, don't forget about them once you get bigger. Use loyalty schemes, and exclusive user discounts and offers, to showcase that you remember those who helped make your brand. These are just a few tips and tricks for building brand loyalty, but be sure to watch the video above for more information, or find out more about our online branding services here: http://www.koozai.com/brand/ Feel free to check out our other useful Digital Marketing posts at: http://www.koozai.com/blog/ https://www.facebook.com/koozai https://twitter.com/koozai
Views: 1367 Koozai
Why Are We Loyal to Certain Brands?
 
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Why do people often buy the same brands over and over again? Hosted by: Hank Green ---------- Support SciShow by becoming a patron on Patreon: https://www.patreon.com/scishow ---------- Dooblydoo thanks go to the following Patreon supporters: Kevin Bealer, Mark Terrio-Cameron, KatieMarie Magnone, Patrick Merrithew, D.A. Noe, Charles Southerland, Fatima Iqbal, Sultan Alkhulaifi, Nicholas Smith, Tim Curwick, Alexander Wadsworth, Scott Satovsky Jr, Philippe von Bergen, Bella Nash, Chris Peters, Patrick D. Ashmore, Piya Shedden, Charles George ---------- Looking for SciShow elsewhere on the internet? Facebook: http://www.facebook.com/scishow Twitter: http://www.twitter.com/scishow Tumblr: http://scishow.tumblr.com Instagram: http://instagram.com/thescishow ---------- Sources: Sources: http://www.sciencedirect.com/science/article/pii/S0148296311001020 http://onlinelibrary.wiley.com/store/10.1111/1468-5884.00177/asset/1468-5884.00177.pdf?v=1&t=j63obegg&s=e6669010c611e1d118c411881d3bd365f7ab7dda https://ejop.psychopen.eu/index.php/ejop/article/view/522/html https://www.theguardian.com/media-network/2016/mar/08/marketing-psychology-brand-message-disrupting-habits https://hbr.org/2006/06/more-isnt-always-better https://sheenaiyengar.com/wp-content/uploads/2016/08/2000-WhenChoiceIsDemotivating.pdf http://www.cell.com/neuron/fulltext/S0896-6273(04)00612-9 https://static1.squarespace.com/static/571960863c44d8e556c40f59/t/57bb683cd482e962ff7cd0a3/1471899708325/Matheretal2000.pdf http://www-bcf.usc.edu/~tellis/advertising.pdf Images: https://commons.wikimedia.org/wiki/File:Ventromedial_prefrontal_cortex.png https://commons.wikimedia.org/wiki/File:Gray739-emphasizing-hippocampus.png
Views: 109615 SciShow Psych
Building Brand Loyalty - #VirginWow
 
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Top entrepreneurs at the Virgin Startup #VirginWow event discuss how to build a brand that keeps customers coming back for more. To find out how Virgin Startup can help get your business off the ground, visit www.virignstartup.org today - and get started.
Views: 4065 Virgin StartUp
Building Brand Loyalty in 5 Steps
 
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Growing a loyal customer base should be a fundamental objective of a digital marketing strategy. Here are five steps to build into that strategy to help ensure success.
Views: 125 Andy Wooles
How to Build Customer Loyalty - 6 Tips
 
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In this video we break down 6 tips on how to build customer loyalty. Check it out! - by Marketing 360 https://www.marketing360.com/ Customer loyalty is key to success. Without loyal customers you’re a hamster on a wheel. It’ vital you keep your customers coming back, sending referrals and leaving reviews! Tips Covered In Video: 1- Let customers know what you’re doing for them. Can be via calls, texts, emails or social media. Perception is reality, don’t assume they know what you’re doing for them. 2 - Remember special occasions. Put them on your calendar or in your CRM. Send cards for anniversaries, birthdays, holidays, achievements, awards, milestones, etc.. People don’t care how much you know until they know how much you care. 3 - Gifts are excellent follow up tools. You don’t have to spend a fortune, get them a $5 gift card to Starbucks thanking them for doing business with you! Would you spend $5 to make $1000? Walk through examples (sales, employee, customer service *jerry) 4 - Write long-time customers personal, handwritten notes more frequently. 5 - Keep it personal. Don’t just talk about business. Get them out of the service box into the friend box. 6 - Pass on information. If you read an article, see a new book, or hear about an organization that a customer might be interested in, drop them a note! We call this “Thinking of you Moments”. Conclusion: Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road. Happy marketing! --- Presented by: JB Kellogg JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire. JB Kellogg on LinkedIn: https://www.linkedin.com/in/jb-kellogg-8567a029/ --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 1080 Marketing 360
Jackie Huba - Expert on Customer Loyalty and Word of Mouth Marketing
 
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Jackie Huba's work has been called "the word-of-mouth-gospel" by Forbes magazine. An expert on creating and sustaining customer loyalty, Huba is the bestselling author of Monster Loyalty: How Lady Gaga Turns Followers into Fanatics, and is the co-author of Citizen Marketers: When People are the Message, along with Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force. Interactive and engrossing, Huba isolates the strategies organizations can apply to engage their customers like never before. Through her work, Huba has helped companies such as Discovery Communications, Whirlpool, Dell, Rogers, Yahoo, and Kraft to create unprecedented loyalty in their customer base. A co-author of the award-winning Church of the Customer blog (it boasts more than 105,000 daily readers and is ranked as one of the most popular business blogs in the world), Huba's work has also frequently been featured in media such as The Wall Street Journal, The New York Times, Businessweek, and Advertising Age. Huba was a founding board member of the Word of Mouth Marketing Association, is an 11-year veteran of IBM and was named as one of the "ten most influential online marketers" by Invesp Consulting. http://www.speakers.ca/speakers/jackie-huba/ This video is brought to you by Speaker's Spotlight - http://www.speakers.ca - Canada's leading speakers' bureau. Book Jackie Huba as a keynote speaker for your next event by contacting: [email protected]
Views: 9815 Speakers' Spotlight
How to build brand loyalty by giving gifts
 
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How To Build Brand Loyalty By Giving Gifts. When it comes to raising brand awareness and building brand loyalty there are quite a few options open to you. The most obvious one is marketing and advertising, but have you ever thought how powerful giving gifts can be? In this video, I talk about rewarding your loyal fans, customers, suppliers and partners by giving gifts in order to raise awareness and increase the perception people have of your brand. Stay Creative! Col ------------------------------- You can also find me on these other platforms too: Website: https://pixelsink.com Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink MORNINGFAME: https://morningfa.me/invite/pixelsink ---------------------------- if you want to know what gear I use to make my videos, check out my KIT page https://kit.com/pixelscol
Views: 190 Pixels Ink
How to Retain Customers and Create Brand Loyalty
 
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How to Retain Customers and Create Brand Loyalty SUBSCRIBE: http://goo.gl/VC0Isb Peter Sage is an Extreme Entrepreneur & Inspirational Speaker Peter Sage is an Inspirational Speaker, Serial Entrepreneur and Renowned Coach. After 25 years of business and personal development his passion is now to help people through spreading his messages, insights and philosophy. Subscribe and enjoy! WEBSITE: http://www.petersage.com FACEBOOK: http://www.facebook.com/PeterSageFan007 TWITTER: http://www.twitter.com/PeterSage007 GOOGLE+: https://plus.google.com/+PeterSage007
Views: 1431 Peter Sage
Brand Loyalty
 
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Brand Loyalty and its importance to consumer behavior.
Create True Customer Loyalty 10 Rules
 
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Create True Customer Loyalty: 10 Rules: 1. Make relationships your priority. Customers immediately sense if you're using them (and the relationship) to work your own agenda. Put the relationship first and treat it as more important than making the sale. Your customers will sense you've got their best interests at heart. 2. Get curious about people. People are drawn to those who show a true interest in them. Honest (but non-intrusive) curiosity helps you understand how you can better help your customers, while giving you the opportunity to learn new things and make new connections. 3. Be consistent and reliable. People only offer loyalty to those whom they trust. Customers decide whether to trust you based upon your day-to-day behavior . If it's unpredictable, they'll shy away. If it's consistent over time, they'll know you can be counted on. 4. Let yourself be vulnerable. 5. Keep an open mind. 6. Be willing to recommend competitors. 7. Have real conversations. 8. Be a professional. 9. Cultivate fearless integrity. 10. Decide to make selling more fun. Be Happier 10 Things to Stop Doing Right Now : https://www.youtube.com/watch?v=iYhgo4ThDMg&feature=c4-overview&list=UUDNIVF7Pgh8BDfBM6Dsu2wQ
Creating Your Brand Cult | Turning Fandom Into Profits
 
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Creating a brand that you love is the single most important step to becoming a successful entrepreneur and/or small business owner. In this video, Jonathan Hinshaw covers the 3 keys to success that every small business owner needs to understand in order to drive revenue and build a loyal following of amazing customers. Read the full post online on our blog at - http://www.ebwaycreative.com/ebway-creative-blog/from-brand-failure-to-brand-crush Created By: @jonathanhinshaw www.ebwaycreative.com YouTube Short Link - http://youtu.be/M06WUEKEU94
Views: 8292 EBWAY Creative
Tips for Creating Brand Loyalty Using Social Media
 
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Click Here To See More From This Expert: http://www.docstoc.com/video/100911749 Julie Spira is a Netiquette Expert & CEO of Social Media and More (http://socialmediamore.com/). Docstoc has over 20 million business and legal documents to help you grow and manage your small business and professional life. Thousands of how-to articles and videos, with fresh content uploaded daily. Attorney reviewed documents to save you time and money. Try Docstoc Premium today! http://www.docstoc.com/premium
Views: 318 docstocTV
Customer loyalty programmes... why bother! : Lance Walker at TEDxTeAro
 
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Lance Walker is the CEO of Loyalty NZ, the company that runs New Zealand's largest and most successful coalition loyalty programme, Fly Buys. Lance will be exploring how loyalty programmes have become a very common marketing strategy, with most businesses offering them in one form or another, and most NZ consumers being involved in several. But do they really work, and do they still have a place in the marketing In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Views: 61934 TEDx Talks
How to Tell Your Brand's Story
 
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Learn how to craft powerful digital and physical stories for your brand with experts from Big Fish Presentations (Founder & CEO, Kenny Nguyen), ZinePak (Co-Founder, Brittany Hodak) and Likeable Local (Founder, Dave Kerpen). In a deluge of expensive ads, celebrity endorsements, and stunt marketing campaigns, it’s easy to lose sight of the power of a simple story. The right emotional appeal, however, can transform a transactional customer into a passionate fan. Tune in and learn the keys to building brand loyalty from storytelling experts themselves. Get extra credit by ordering The Big Fish Experience: Create Memorable Presentations That Reel In Your Audience: http://www.amazon.com/The-Big-Fish-Experience-Presentations/dp/0071834923 Stay connected to our community! Subscribe- http://www.youtube.com/subscription_center?add_user=gnrlassembly GA Facebook- https://www.facebook.com/gnrlassembly GA Twitter- https://twitter.com/GA GA LinkedIn- https://www.linkedin.com/company/general-assemb-ly GA Online- https://generalassemb.ly/ At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing. General Assembly offers a 10-week, part-time Digital Marketing course. The Digital Marketing course takes a holistic view of digital marketing, whilst really focusing on the more quantitative and data-driven aspects of contemporary marketing. You’ll be pushed to gain a clear understanding of a business’ goals and brand voice in order to launch a truly effective marketing campaign. Students will learn how to utilize analytics in order to make data-driven decisions ranging from audience segmentation and targeting, to what content resonates best with users. Learn more here: https://generalassemb.ly/education/digital-marketing
Views: 10240 General Assembly
Creating Brand Loyalty
 
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Episode 053 of Branding the Experience Creating brand loyalty starts with your foundation and not just the tip of the iceberg. www.btcinc.net
Consumers & Brand Loyalty
 
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As competition for discretionary dollars grows, creating a strong brand to which consumers can relate to can mean all the difference. This webcast will help attendees take a closer look at how signage, in-store promotions, advertising and other solutions can help retailers create a united brand message.
Views: 1185 NRHA tv
Strategies for Customer Retention, Customer Loyalty, and Repeat Sales | Brian Tracy
 
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The success of any business depends heavily on the relationships it builds with its customers. In this video, I want to share some strategies for customer retention, customer loyalty, and repeat sales with you. http://bit.ly/2sh6vEX Click the link above to discover the ONE skill the very best influencers, persuaders, communicators, and salespeople all excel at, and how you can excel at it too. “Your company’s most valuable asset is how it is known to its customers.” @BrianTracy (Click to tweet: http://ctt.ec/X3h2E) ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg
Views: 19212 Brian Tracy
Build Brand Loyalty With Relationship Marketing
 
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Relationship marketing is developing customer loyalty and building long-term relationships through interaction and engagement. In this video, you'll learn about other company's strategies and steps you can take to get your relationship marketing off the ground. Video created by TAG. www.tagteam.agency. Offer may no longer be valid.
Views: 370 TAG
The fanatical customer and building brand loyalty
 
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Full session from a Concurrent Session at NRF 2018: Retail's Big Show
5 Tips for Building Brand Loyalty | Murphy Research
 
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Every experience with the brand should be considered an important customer touchpoint, even market research. Rather than treating client sample like panel sample, use it to create a special experience for your customers. A great customer-focused survey will yield high-quality data in addition to making customers more enthusiastic about supporting your brand in the future. For tips on building loyalty through survey research, check out our five tips. More here: http://www.murphyresearch.com/5-tips-for-building-brand-loyalty-video/ Subscribe to our Murphy Research channels here: http://www.murphyresearch.com https://www.facebook.com/MurphyResearch https://twitter.com/MurphyResearch https://www.linkedin.com/company/murphy-research https://plus.google.com/u/0/+Murphyresearch/posts http://www.instagram.com/MurphyResearch https://vine.co/MurphyResearch
Views: 205 Murphy Research
Customer Loyalty Research: How Cult Brands Build Brand Passion
 
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http://602communications.com/ Great brands are usually great customer cult builders. These savvy companies create a tribe of brand evangelists who adopt the company brand as a badge of personal identity. In this three-minute emotional marketing lesson video, customer loyalty researcher Graeme Newell shows how some of the most powerful brands dominate their category by tapping the passion of the tribe. See how these big brands achieved dominance by handing their brand over to their fans.
Views: 1606 Graeme Newell
Creating Customer Value, Satisfaction, and Loyalty | Marketing Management (Lecture 5)
 
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Creating Customer Value, Satisfaction, and Loyalty | Marketing Management (Lecture 5) Subscribe this channel to get more knowledge,Slides,Lectures,Presentations etc. Youtube: http://www.youtube.com/c/GetKnowledge?sub_confirmation=1 Facebook: https://www.facebook.com/g8knowledge Twitter: https://www.twitter.com/g8knowledge Instragram: https://www.instagram.com/knowledgeget Course Description: This course has been designed keeping in view the following objectives: • To introduce to the students the variables involved in Marketing Management • To enable the students to understand the complexities involved in decision making as applicable to marketing problems • To equip the students with enough understanding of the marketing environments to study and analyze the different environmental factors necessary for decision making • To prepare the students for practical application of the concepts imparted in the classroom once he/she enters the real markets Course Objective: After completing this course a student will be able to: • Understand the finer implications of Marketing Planning and Decision Making • Be able to analyze the factors involved in marketing planning • Create at least a theoretical framework for a complete market plan • Posses a complete understanding of marketing theories and models for decision making Chapter Objective: What are customer value, satisfaction, and loyalty, and how can companies deliver them? What is the lifetime value of customers? How can companies cultivate strong customer relationships? How can companies both attract and retain customers? What is database marketing?
Views: 1800 Get Knowledge
Building Customer Loyalty Through Strong Emotional Marketing
 
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http://602communications.com. Want to build a power emotional marketing connection with your customers? Emotional Marketing expert Graeme Newell shows you how putting your product feature aside and appealing to the ego of the customer is your best bet for a powerful customer connection. See more Emotional Marketing videos at 602communications.com.
Views: 3535 Graeme Newell
Building Brand Loyalty
 
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Views: 30 QuickPivot
Building Brand Loyalty through People
 
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Social networking has opened new doors.
Views: 42 Barry Holzbach
Create Brand Loyalty by Defining These 3 Dimensions of Your Brand
 
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Betsy McHugh, CEO and founder of Hurdl, offers tips on how to create brand loyalty by defining key brand elements.
Views: 102 YEC
Creating Loyalty and Brand Ambassadors
 
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http://www.wadeharman.com Learn how to build brand ambassadors in your social media marketing strategy through relationship marketing.
Views: Wade Harman
How Mistakes Can Build Brand Loyalty
 
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Join C-Suite host, Jason Forrest, as he interviews Bob McCarthy who has been quoted as saying, “Every company makes mistakes, it’s how you handle those mistakes that determines whether you will be successful.” Bob McCarthy, CEO of Cheyenne Construction started his first company with 3 thousand dollars; today Cheyenne is worth over 40 million dollars. On this C-Suite episode, Bob shares a few of the mistakes he made and how he handled them with such integrity that the missteps actually built more loyalty among his clients.
Views: 713 Entrepreneur
Video Marketing Tips #1- Build Brand Loyalty & Make Money on YouTube with Your Business
 
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5 Tips to build brand loyalty and make money on YouTube starts now. Jump start your video campaign with my best scripts, templates, and tools: http://bit.ly/VMAtoolkit ************************************ Subscribe to Davids Channel- http://bit.ly/DWYTube David Walsh is a globally recognized YouTuber and video marketing expert. In this video, Davids gonna lock it down with 5 solid tips that you have not have heard before. When it comes to brand loyalty and growing a business, you should focus a ton of energy on metrics that matter. That might one or more of the following: Clicks to website Subscribers Opt Ins Sales Leads View duration Comments Or maybe something else like brand awareness or brand recall. These are hugely important for increasing your top-of-mind status with the viewer. As you go through these 5 steps for creating brand awareness, think of your own videos and how you might be able to leverage what you learned here in your new videos. Don't Forget to subscribe! http://bit.ly/vsvlog ************************************ My Favorite Gear for Starting with Video: Wireless mic: http://amzn.to/1I9IjYd Teleprompter: http://amzn.to/1QImkuq t5i with additional gear: http://amzn.to/1QImDp4 Tripod: http://amzn.to/1QImSk9 Lighting: http://amzn.to/2cuibbO Mic / Lavalier http://amzn.to/2c8MUzf ************************************ New Content Every Week on Social Media: ************************************ Facebook LIVE every Wednesday: http://facebook.com/owenvideox Entrepreneurial Advice and Tips on Snapchat http://snapchat.com/add/owenhemsath Twitter Posts and Periscope http://twitter.com/owenhemsath
Views: 391 Owen Video
How to Build Brand Loyalty with Partners
 
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The Loyalty Effect states that “Making loyalists out of 5% of customers would lead, on average, to an increased profit per customer of between 25% and 100%. If such a small improvement in customer evangelism can so greatly impact your business, imagine how valuable the loyalty of your partners — your resellers, distributors and agents — could be. Being that most channel partners are supplier-agnostic, you, the supplier, must strive to foster partner loyalty to nurture and grow both your partners and your common customer base. In this 30-minute webinar, you’ll learn how to build brand loyalty with your partners through transparency, trust, and true collaboration.
Views: 195 Allbound Software
Building Brand Loyalty In China?
 
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Campaign asked a selection of regional industry boffins what the biggest challenge is when trying to build brand loyalty in China. Is the market simply too competitive? Featuring Richard Cotton, Jay Milliken, Tomaz Mok and Tom Wan.
Views: 325 CampaignAsia
How to Build Brand Loyalty | Ideas for Online Content Growth | Wadhwani Foundation
 
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"In the webinar, ""How to Build Brand Loyalty,"" Chintan Vora, Co-Founder of Digital Latte shares his experience on how startups can achieve brand loyalty and customer acquisition and retention. Businesses come across the problem of brand loyalty from their customers. Developing an image, building a strong relationship with the customers and retaining their loyalty is a rigorous task a business owner has to undertake over and over again. Today whether its B2B or B2C market consumers are always are on a lookout for more and better options. With better technology and increasing, competitiveness in the market organizations are emphasizing on creating emotional attachments the consumers and firmly believe the only way out of this issue is to be leaders in the market and generate strong brand loyalty. The most challenging aspect of building brand loyalty is to retain the existing customer, attracting new customers and building a long-term loyalty with the right kind of customers. The webinar is going to deal with such problems entrepreneurs are facing in this market scenario. The presentation will cover: - Building meaningful connections – networking - Define and focus on your USP - Give your customers options - Inspire and retain your existing customers - Perfecting deal closing process About Wadhwani Foundation: Wadhwani Foundation was founded in 2000 by Silicon Valley-based entrepreneur and philanthropist, Dr. Romesh Wadhwani with the primary mission of accelerating economic development in emerging economies through large-scale job creation and job fulfilment. The Foundation is present in Asia, Africa and Latin America operating in association with governments, educational institutes, corporates, mentors, and investors. Its Initiatives are driving job creation and jobs fulfilment through entrepreneurship, skills development, and innovation. About National Entrepreneurship Network (NEN) : National Entrepreneurship Network (NEN) inspires, educates, and supports student entrepreneurs, startups, and SMEs for creating high-value jobs. NEN creates city-based entrepreneurial ecosystems consisting of institutes that teach NEN courses, NEN run or supported accelerators and a network of mentors, investors, service providers supporting startups and SMEs. Click here to subscribe this channel at https://goo.gl/mR1FKK To know more about Wadhwani Foundation and its initiatives visit: Wadhwani Foundation Website: https://www.wfglobal.org/ National Entrepreneurship Network: https://www.wfnen.org/ Connect with us: Facebook: https://www.facebook.com/wadhwanifoundation NEN Facebook: https://www.facebook.com/NEN Twitter: https://twitter.com/WadhwaniF LinkedIn: https://www.linkedin.com/company/wadhwani-foundation Google + : https://plus.google.com/u/0/+Wadhwani-foundationOrg
Developing Brand loyalty
 
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http://localbiztoweb.com Developing Brand loyalty How to Increase Brand Loyalty Creating a brand is not just about getting more people to see your site and creating more opportunities to market your business. Another important reason to have a brand is so that you can bring your customers back and so that you can leverage the good experiences they've had with you in the past in order to sell to them again in future. Ultimately, this means trying to develop what's known as 'brand loyalty' so that you get to a point where people aren't just fans of your products but of you as a company or as a blogger. How do you get to that point? Be Consistent in Providing Quality The first and most important consideration is that you need to be consistent in terms of what you're offering and the quality that you provide. In short, if someone reads a blog post of yours and enjoys it, they need to feel confident that the next blog post they read on your site will be similar in tone and topic and will be similarly high quality. If your content is all over the place in terms of topic and quality the people won't bother checking back. The same goes for your products. Under Promise and Over Deliver Another good way to build brand loyalty is to 'under promise and over deliver'. What this means is that you give your customers more than they bargained for so that they feel almost as though you did them a favor. This creates the kind of positive experience that will bring them back and goes well beyond just fulfilling your contract. One example could be to give a free gift away with an item you sell. Another might be to record a personal thank you note which will always impress. Offer Incentives Another easy way to increase brand loyalty is simply to reward people for being loyal. The most obvious way to do this is with some kind of reward scheme. Likewise, you can offer deals to your email subscribers or you can reward people for following you on social media. Stand for Something Finally and most importantly – to get real followers you should stand for something. People love getting behind a movement and love buying products and reading blogs as a statement or an expression of who they are. Try to actually represent something and make this a key part of your business model. Thank you for visiting Local Biz to Web Video channel, do subscribe to get the latest videos as they are uploaded. Also visit http://localbiztoweb.com for similar articles of interest. https://www.facebook.com/Local-Biz-to-Web-391246847899635/ Cheers!
Views: 29 LOCAL BIZ TO WEB
How to build brand loyalty - James Averdieck
 
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Get free digital marketing advice at our dedicated site for SMEs http://ow.ly/9fozJ Building brand loyalty is important for any business. James Averdieck, Founder and MC of Gu Chocolate Puds, shares his tips.
Views: 6009 Yell Business
Customer Segmentation for Brand Loyalty
 
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See how segmentation can help to identify potentially profitable customers to make the loyalty program a success.
Views: 1683 Fractal Analytics
How To Build Brand Loyalty By Robert Dorsey
 
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How to build brand loyalty and keep your attrition rate low. http://youtu.be/sTZy3ERD_CE attrition rate, brand loyalty, consumer loyalty, customer attrition rate, customer loyalty, customer retention, how to keep your customers, lead generation, loyalty marketing, robert dorsey
Views: 36 Robert Dorsey
How To Generate Customer Loyalty (Farm Sales Funnel 5 of 6)
 
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Get farm customers to keep coming back. SUBSCRIBE: http://bit.ly/2uw8eV3 POPULAR VIDEOS: http://bit.ly/2tOtR5v ↓↓↓↓↓↓↓↓↓ CLICK “SHOW MORE” FOR RESOURCES ↓↓↓↓↓↓↓↓↓↓ _______________________ RESOURCES / TOOLS All my resources: http://bit.ly/2svhtmZ Chicken Tractor Plans: http://bit.ly/2svje3O Pastured Poultry Packet: http://bit.ly/2uwwbvq Chicken Marketing: http://bit.ly/chickenmarketing How to Start a Farm: http://bit.ly/2uwcXGf Start Broiler Chicken Farming: http://bit.ly/2svLSld Fix My Farm: http://bit.ly/fixmyfarm ________________________ SUPPORT FMS, SHOP FMS FMS Store: http://bit.ly/2tOmZVH ________________________ TOOLS I USE EVERY DAY Farmer’s Best Friend: http://amzn.to/2twbjV0 Mini-Best Friend: http://amzn.to/2tOojYH The Best Pen Ever: http://amzn.to/2tOqefO External Brain Pack: http://amzn.to/2tOtEz9 Daily Affirmation: http://amzn.to/2uwnHEF Protect Your Hands: http://amzn.to/2uwrQIu ________________________ VIDEO EQUIPMENT I USE Canon 80D Video pack: http://amzn.to/2sSvJWv GoPro Karma Drone: http://amzn.to/2tOFhq1 Zoom H4 DAR: http://amzn.to/2tXQrsN ________________________ KEEP IN TOUCH Website: http://bit.ly/2tSnKg9 Podcast on iTunes: http://apple.co/2svjlw8 Instagram: http://bit.ly/2dVs3xR Facebook: http://bit.ly/2el9hOH Twitter: http://bit.ly/2sStjak NOTES: In this series we have been going over how to create a sales funnel. In this video we discuss maintaining your relationship with your farm customers and generating loyalty.
Views: 1456 John Suscovich
Build brand loyalty and customer engagement with predictive analytics
 
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Use IBM Predictive Customer Intelligence for Retail to generate deep understanding of customers, then use that insight to inform engagement decisions. This solution aims to help retailers understand and act on data, recommending real-time actions to personalize the customer experience as a way of instilling brand loyalty and building revenue. Subscribe to the IBM Analytics Channel: https://www.youtube.com/subscription_center?add_user=ibmbigdata The world is becoming smarter every day, join the conversation on the IBM Big Data & Analytics Hub: http://www.ibmbigdatahub.com https://www.youtube.com/user/ibmbigdata https://www.facebook.com/IBManalytics https://www.twitter.com/IBMbigdata | https://www.twitter.com/IBMAnalytics https://www.linkedin.com/company/ibm-big-data-&-analytics https://www.slideshare.net/IBMBDA
Views: 1868 IBM Analytics
Best Marketing Practices For Creating Brand Loyalty
 
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This video gives the viewer an idea about the fast, effective but free marketing techniques which will guarantee an increase in brand loyalty from your customers. It touches on video marketing, its different types, as well as blog marketing and how these can help promote any business. Table of Contents: 00:00 - Slide 1 00:45 - Slide 2 01:12 - Slide 3 01:35 - Slide 4 01:54 - Slide 5 02:22 - Slide 6 02:41 - Slide 7 03:10 - Slide 8 03:28 - Slide 9 03:55 - Slide 10 04:15 - Slide 11 04:39 - Slide 12
Views: 28 Jeff and Andi
Bond Brand Loyalty | Who We Are
 
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Bond Brand Loyalty, formerly Maritz Canada and Maritz Loyalty Marketing, has been practicing brand loyalty for over 100 years for the world's most beloved brands. We believe that the world can be a more loyal place -- a world more rewarding for customers, richer and more resilient for brands, and extremely profitable for the underlying businesses those brands represent. Named by Forrester as a leader in loyalty and number one in strategy, we build measurable, authentic and long-lasting relationships between our clients' brands and their customers. Bond Brand Loyalty is a Maritz Company. For more information please visit www.bondbrandloyalty.com
Views: 3892 Bond Brand Loyalty
How to build brand loyalty
 
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Building brand loyalty is important for any business. James Averdieck, founder of Gu Chocolate Puds, shares his tips on how businesses can succeed.
Views: 202 Yell
Tribe City Trick! Build community & customer loyalty around your brand @BrandNew_Show
 
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Brand New Nation - http://getbrandnew.com In this video, Dani & Kriss share examples of individuals and brands successfully cultivating a community and customer base around a common purpose. We started Brand New Nation to help you, the boundary-breaking generation of creatives, freelancers, and entrepreneurs, build a brand and business right alongside us. We're here to help you #getbrandnew and evolve into a more authentic, dynamic, and profitable version of your brand and business. Join us! Visit http://getbrandnew.com to subscribe. Follow: http://twitter.com/BrandNew_Show -------------- Track: "Get it on" by Peter Jay Listen and Download here: http://soundcloud.com/peterjay/get-it-on Track: "Rack City" by Tyga
Views: 560 BrandNewNationShow
3 Ways to maintain brand loyalty in business | #aski2m
 
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How can you retain more clients and customers in your business? This video shares ideas around how your brand can maintain customer loyalty. Join the Facebook group for more tips http://www.facebook.com/groups/inspireurbiz If you're wanting to develop your brand or want to know how to improve your brand loyalty and keep customers coming back to you, watch this video for business tips that will aid your business growth. 📝Order your Majestic Marketing planner: http://bit/ly/i2mMarketingPlanner 🔔Subscribe, Comment & Set the Ringer for notifications! Facebook Community: http://www.facebook.com/groups/inspireurbiz Leave a comment or ask a question below! SUBSCRIBE &/OR COMMENT MORE VIDEOS: How to set your marketing objectives https://youtu.be/lQOE3YjWnUY How to maintain brand loyalty https://youtu.be/Cx3lYwNlzII Get Better Results on Social Media https://youtu.be/MN0Mb3u5YOY Events and Meetups https://www.eventbrite.co.uk/o/insight2marketing-team-2327433785
Views: 88 Insight2Marketing
Creating Customer Loyalty Groups - Grow Store | Bigcommerce University
 
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Building loyal customers ensures that your business is successful for many years to come. Loyal customers will continue to return and buy from your shop, but they also become promoters and advocates for your business, which attracts new customers to help you grow. With Bigcommerce you can reward your most loyal customers using customer groups. Customer groups allow store owners to organize customers, giving them discounts to specific products, or VIP access to exclusive categories.
Views: 2790 BigCommerce

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