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Product, Services, and Branding Strategy (Principles of Marketing) | Lecture 6
 
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Product, Services, and Branding Strategy (Principles of Marketing) | Lecture 6. Subscribe this channel to get more knowledge,Lectures,Presentations etc. Youtube: http://www.youtube.com/c/GetKnowledge?sub_confirmation=1 Facebook: https://www.facebook.com/g8knowledge Twitter: https://www.twitter.com/g8knowledge Instragram: https://www.instagram.com/knowledgeget Course Description: This course focuses on the needs of those who are preparing themselves for an exciting, rewarding, and enriching career in the field of marketing. The main aim is to provide students with issues and situations they can identify with while preparing themselves in gaining knowledge and insights in marketing. Much of the course work will be devoted to discussing these concepts with reference to practical examples and cases. A good balance between theory and practice will be maintained in presenting various concepts. Learning Outcomes: After the completion of this course students will be able to: 1. Understand and discuss the fundamental concepts of Marketing 2. Have a sound idea of the factors involved in marketing planning 3. Identify the roles carried out be different market players 4. Posses a theoretical awareness of basic marketing theories and models for decision making. Product, Services, and Branding Strategy. Topic Outcome: What Is a Product? Product and Services Decisions Branding Strategy: Building Strong Brands Services Marketing
Views: 3861 Get Knowledge
Marketing Mix: Product Strategy
 
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Product in the marketing mix or Product Marketing? Learn the difference and more in this video to build your marketing skills. * Differentiate between product and product marketing * Redefine product for the modern economy * Explain the components of product decisions * Make a case for leading with benefits * Identify the reasons products fail * Summarize support of quality product intros Watch the other videos in the playlist: https://www.youtube.com/playlist?list=PL6F365386C75BB026
Views: 18324 Soma Datta
Pricing Strategies - How should you price your product or service?
 
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http://www.evancarmichael.com/support/ - SUPPORT ME :) Like this video? Please give it a thumbs up below and/or leave a comment - Thank you!!! Have done a video, or could you recommend a place, about product pricing? I've read about a half dozen books, scores of blogs/internet articles searching for reasonable advice and have had some success. The real test is "does the item sell?" And that's the trickiness of my chosen business. I make homemade or home improved gift items for girls and ladies. Most of my customers buy only for themselves. Is pricing the issue or is it marketing? How would you suggest I determine which is the issue?
Views: 14483 Evan Carmichael
Pricing Strategies For Marketing Your Product Or Service
 
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FREE COURSE To Start Your Online Business: http://projectlifemastery.com/free-course In this video, Stefan shares with you some pricing strategies for marketing your product or service. People often ask Stefan how much they should charge for a service that they are offering. His answer to that question is always, “What are people willing to pay? What is the demand for your product or service”? The demand is based on a lot of different factors, but primarily it is determined by the perceived value of your product or service. Renowned business trainer, Kate Zabriskie once said, "Your customers' perceptions are your reality". No matter how amazing you think your product or service is, your success depends, in part, on how effectively you are able to respond to the ever-changing needs of your target market. ★☆★ VIEW THE BLOG POST: ★☆★ http://projectlifemastery.com/pricing-strategies-for-marketing-your-product-or-service/ ★☆★ SUBSCRIBE TO ME ON YOUTUBE: ★☆★ Subscribe ► http://projectlifemastery.com/youtube ★☆★ FOLLOW ME BELOW: ★☆★ Blog ► http://www.projectlifemastery.com Twitter ► http://www.projectlifemastery.com/twitter Twitter ► http://www.twitter.com/stefanjames23 Facebook ► http://www.projectlifemastery.com/facebook Facebook ► http://www.facebook.com/stefanjames23 Instagram ► http://projectlifemastery.com/instagram Instagram ► http://www.instagram.com/stefanjames23 Snapchat ► http://projectlifemastery.com/snapchat Periscope ► http://projectlifemastery.com/periscope iTunes Podcast ► http://www.projectlifemastery.com/itunes ★☆★ MY PRODUCTS & COURSES: ★☆★ Morning Ritual Mastery ► http://www.morningritualmastery.com Affiliate Marketing Mastery ► http://www.affiliatemarketingmastery.com Kindle Money Mastery ► http://www.kmoneymastery.com 24 Hour Book ► http://www.24hourbook.com Kindle Optimizer ► http://www.koptimizer.com ★☆★ WANT TO BE COACHED BY ME? ★☆★ You can apply for my 1-on-1 and group coaching programs here: http://projectlifemastery.com/coaching ★☆★ RECOMMENDED RESOURCES: ★☆★ http://www.projectlifemastery.com/resources If you found this video valuable, give it a like. If you know someone who needs to see it, share it. Leave a comment below with your thoughts. Add it to a playlist if you want to watch it later.
Views: 3364 Project Life Mastery
Chapter3: Strategies -3 /Chapter4: Products, Services and Branding Strategy -1
 
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اسم المساق: إدارة التسويق اسم المحاضر: د.رشدي وادي مشرف الموقع: أ. خالد محمد الأدغم الكلية: التجارة القسم: إدارة الأعمال وصف المساق : يهدف هذا المساق إلى توضيح المفاهيم والتطبيقات المختلفة المرتبطة بالتسويق كأحد وظائف المنشأة وذلك من خلال تعريف التسويق، مبادئه، أهميته، منهج دراسته، المزيج التسويقي, المزيج الترويجي، هيكل التنظيم التسويقي، سلوك المستهلك، العوامل المؤثرة في التسويق، بحوث التسويق، تكاليف التسويق، دراسة مستفيضة للسلعة والسوق وسياسات التسعير والطلب, أدوات التسويق الحديث.. مركز التميز الأكاديمي: http://lectures.iugaza.edu.ps/ http://quality.iugaza.edu.ps/ExcellenceCenter/ar/Default.aspx قائمة محاضرات المساق: http://www.youtube.com/playlist?list=PL9fwy3NUQKwYS-gSa4CLyYZCO-F6qzLZD الجامعة الإسلامية غزة: http://www.iugaza.edu.ps/ar قناة مركز التميز الأكاديمي بالجامعة الإسلامية - غزة على YouTube : http://www.youtube.com/iugaza1
Views: 2719 iugaza1
Product - Brand Strategies
 
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This video explores "How to improve your chances of success as a brand?" An identification of what makes a quality brand name, logo, and slogan is illustrated in the video. As well, the 5 different types of brand strategies are also explored.
Views: 28279 Jason Richea
Pricing Strategy An Introduction
 
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An introduction to the subject of Pricing Strategy and an overview of some of the tools and theories available in connection with the determining of price of a product or a service. This video is aimed at marketing management students.
Views: 105987 Tine Wade
√√ Operations Strategies: Product design and development | iitutor
 
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https://www.iitutor.com Product design and development. It is important that businesses are looking forward. Although their core product may be popular with customers at the moment, this may not always be the case. Businesses must constantly upgrade their designs and products. During the product design and development steps, the following needs to be considered: Quality, Supply chain management, Capacity management and Cost. Product utility: The usefulness and value that a product has according to the consumer. The consumers perception of a product is very important at all stages. Service design and development: Services are very different from goods! How? They are intangible. Production and consumption occurs at the same time. When designing new or improved services the following needs to be considered: Explicit service? Implicit service? Will goods be required? Cost? Sometimes, services require goods. For example: Doctors need bandages. Cooks need food, Teachers need stationary. Often new technology can improve the service provided. Example: Robotic doctor.
Views: 5707 iitutor.com
Product - Development Stages
 
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This video explores the 8 stages of product development. As well, it helps identify what we mean by 'product' and where the development process fits into the Marketing Mix.
Views: 199546 Jason Richea
Steve Jobs' amazing marketing strategy - MUST WATCH
 
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Check out these books about Steve Jobs: * Steve Jobs: https://amzn.to/2PGH3nM * The Presentation Secrets of Steve Jobs: https://amzn.to/2JB1j55 * Becoming Steve Jobs: https://amzn.to/2QgZKf8 * Steve Jobs: The Man Who Thought Differently: https://amzn.to/2AHIqdQ * Steve Jobs (Movie): https://amzn.to/2CZgLq3 Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world. * Join my BELIEVE newsletter: http://www.evancarmichael.com/newsletter/ Transcript: To me….marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is! And so, we have to be really clear on what we want them to know about us. Now Apple, fortunately, is one of half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony — it is one of the greats of the greats. Not just in this country, but all around the globe. But even a great brand needs investment and caring if it’s going to retain its relevance and vitality. And the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back! The way to do that is NOT to talk about speeds and fees. It’s NOT to talk about bits and mega-hertz. It’s NOT to talk about why we are better than Windows. The dairy industry tried for 20 years to convince you that milk was good for you. It’s a lie, but they tried anyway. And the sales were falling. And then they tried “Got milk” and the sales went up. “Got milk” wasn’t even talking about the product. In fact, it focuses on the absence of the product. But the best example of all, and one of the greatest jobs of marketing that the universe has ever seen, is Nike. Remember, Nike sells a commodity. They sell shoes!!! And yet, when you think of Nike you feel something different than a shoe company. In their ads, as you know, they don’t ever talk about the product. They don’t ever tell you about their air soles and why they are better than Reebok’s air soles. What does Nike do in their advertising? They honor great athletes. And they honor great athletics. That’s who they are, that’s what they are about! Apple spends a fortune on advertising — you’d never know it….you’d never know it! So…when I got here, Apple just fired their agency and there was a competition with 23 agencies that…you know…four years from now we would pick one. And we blew that up and we hired Chiat\Day, the ad agency that I was fortunate enough to work with years ago and created some award winning work including the commercial voted the best ad ever made, 1984 (by Advertising Professionals). And…we started working about eight weeks ago, and the question we asked was, “Our customers want to know who is Apple and what is it that we stand for…where do we fit in this world?” And what we’re about isn’t making boxes for people to get their jobs done — although we do that well. We do that better than almost anybody, in some cases. But Apple is about something more than that! Apple at the core…its core value — is that, we believe that people with passion can change the world for the better. That’s what we believe! And we have had the opportunity to work with people like that. We’ve had the opportunity to work with people like you; with software developers, with customers, who have done it. In some big, and some small ways. And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to think that they can change the world are the ones that actually do! And so, what we’re going to do in our first brand marketing campaign in several years, is to get back to that core value! A lot of things have changed. The market is in a total different place than where it was a decade ago. And Apple is totally different — and Apple’s place in it is totally different. And believe me, the products, and the distribution strategy, and the manufacturing are totally different…and we understand that. But values and core values — those things shouldn’t change. The things that Apple believed in at its core, are the same things Apple really stands for today. ENGAGE * Subscribe to my channel: http://www.youtube.com/subscription_center?add_user=Modelingthemasters * Leave a comment, thumbs up the video (please!) * Suppport me: http://www.evancarmichael.com/support/ CONNECT * Twitter: https://twitter.com/evancarmichael * Facebook: https://www.facebook.com/EvanCarmichaelcom * Google+: https://plus.google.com/108469771690394737405/posts * Website: http://www.evancarmichael.com EVAN * About: http://www.evancarmichael.com/about/ * Products: http://www.evancarmichael.com/zhuge/ * Coaching: http://www.evancarmichael.com/movement/ * Speaking: http://www.evancarmichael.com/speaking/
Views: 1384035 Evan Carmichael
How to Sell A Product - Sell Anything to Anyone with The 4 P's Method
 
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▸ [FREE] 🔥FREE BOOK: "The YouTube Success Formula" Discover The 31 Tactics To Start A Six Figure YouTube Channel From SCRATCH | https://tinyurl.com/ybjfs2e2 ► Free 11 Questions to Change Your Life http://refusingtosettle.com WATCH PART II HERE: https://youtu.be/RzySC4hmlIs Stop settling start living Clark ____________________ How to Sell A Product so That People MUST Buy - 4 P's Method Promise In this video, I will teach you how to sell so good people will pull out the wallet and say “TAKE MY MONEY”. Before you learn this must promise me: I WILL ONLY USE THIS METHOD FOR GOOD. I WILL NOT MANIPULATE. If you can’t promise that, aka you’re a sociopath do not watch this video. Picture If you’re watching this video I’m willing to bet you’ve had to SELL something at some point in your life. physical product? IDEAS? Sell yourself in an interview. Whatever it is, picture having a method that works for anything — A master key in the back of your pocket you can pull out any sales situation and it fits perfectly. Unlock the results you want with one turn. Teach you that simple formula I use for writing persuasive content, sales pitches, convincing girlfriend where we should eat — list goes on. Proof I use this SAME method every video. In fact, what you’ve been watching this entire minute IS the method I’m going to teach you. Still watching? Proof it works and has held your attention this long. Credit for this goes to Mike Del Ponte on the Social Triggers Podcast. The 4 P’s Method. Want to learn how to sell yourself using video marketing? Get the YouTube Success Formula ebook Kindle Edition for ONLY $2.99 Inside you’ll discover….. ►How to grow your YouTube Channel 5-year worth in 5-months ►How to make 10 x the money you’re currently making on AdSense ►The secret to getting discovered on YouTube and creating videos your fans can’t stop watching. Click Here for Instant Access ► http://amzn.to/2j86PRU ★★★ The 4 P's ★★★ Content: The 4 P’s 1. Promise Short punchy ONE line about what you want to give them. EX: Ad — hook in first 5 sec or other 60 doesn’t matter. EX: Movie — hook in the first scene! MY EX: Teach you how to sell so good people will pull out wallet and say “TAKE MY MONEY” 2. Picture We buy with our emotions. We rationalize with logic. A feature is great, but give me BENEFITS. What will this DO in my life for me? 3. Proof Apple story graphic designer. Don’t TELL ME. SHOW me. This method: Look in the description of this video. I’ve included my entire word for word outline. 4.Pitch Now we’re current with where you’re watching and I’m talking. It’s time for me to close this video with last P: The Pitch. What is your call to action? If you’re watching this, you know about the pitch. This is where people focus all energy on learning. Skip first 3 P’s. EX: Every email has ONE CTA for best click-throughs. Because people overwhelmed with options, won’t choose any. ONE thing want them to do? Principles to include Scarcity, My Pitch So here’s my pitch to you: If you got this far — like this video. Share this video with someone who you’ve spoken about sales or persuasion with. Want to Be Coached By Me? Ready to take your business or YouTube channel to the next level? To apply for business coaching send me an email: [email protected] (serious applicants only) Video Gear I Love: YouTube Success Formula ► http://amzn.to/2j86PRU TubeBuddy ► http://bit.ly/2jJkAH7 Canon T5i ► http://amzn.to/2iMx390 Canon G7x ► http://amzn.to/2iibYXJ Video Mic ► http://amzn.to/2ihZf7D Studio Backdrop ► http://amzn.to/2jBiBk1 Studio Lighting ► http://amzn.to/2jcFgGR External Hard Drive ► http://amzn.to/2jBdb8H Memory Card ► http://amzn.to/2jBgyN9 Connect With Me On Social: Blog ► http://www.refusingtosettle.com Twitter ► http://bit.ly/2h0TzO3 Facebook ► http://bit.ly/2fYn9lG Instagram ► http://bit.ly/2gFW0Cr Snapchat ► http://bit.ly/2gOyZ0p iTunes Podcast ► http://apple.co/2gMKcRz My Products & Courses The Ultimate Guide to Keeping A Journal ► http://www.mybestjournal.com YouTube Success Formula (Kindle) ► http://amzn.to/2j86PRU Gear & Resources I Recommend ► http://refusingtosettle.com My Hair Company ► http://kegleyco.com ✔ SOURCES ✔ Videos: "Downtown Detroit” by DJKNOWLEDGE313 VIA Videvo CC "City Night” by Videovo [Movieclips Trailers] — “Steve Jobs Official Trailer #1 (2015) - Michael Fassbender, Kate Winslet Movie HD” — https://youtu.be/ufMgQNCXy_M [NBC News] — “Mike Rowe: 'Dirty Jobs' Reached Same People As Donald Trump's Campaign | Meet The Press | NBC News” — https://www.youtube.com/watch?v=33h2mgrY_ZI [brinydeep] — “Mike Rowe on QVC - Lava Lamp” — https://www.youtube.com/watch?v=kbd2DucRe1M [AkwGibbs] — “Sell me this pen - Wolf of Wallstreet” — https://youtu.be/9UspZGJ-TrI #RefusingtoSettle
4 Strategies for Product and Service Management - The Rationalization Strategy
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW The Rationalization Strategy Rationalization is the third strategy for managing existing and mature products, and it should be applied to all product lines. Rationalization seeks to keep the product lines operating in a lean and efficient manner, while also ensuring that they properly align with the long term goals the company has set for them. The rationalization process begins with an examination of a product or a product portfolio. The purpose is to identify where beneficial opportunities can be achieved and wasteful processes pruned. Rationalization Approaches There are three rationalization approaches: reduce product costs; discontinue the product; and increase product price to drive customers toward a new substitute product that the company has developed. Many companies would benefit greatly by removing products that fail to perform. Reduce Product Costs It might come as a surprise to learn that most companies with large product portfolios don't show a return on investment for all of these products. It's often the case that three or four core products perform well and support the other products in the portfolio. Discontinue the Product If a product is incurring losses or is nearing the final stage of its life cycle, a company could take the approach of either reducing the costs of the product, or discontinuing it. Increase Product Price Some companies are reluctant to embrace the discontinue the product approach. Operations managers don't want to get a reputation for quitting or giving up on products, so they persevere with poorly performing ones. It’s best to embrace rationalization when it makes sense. But don't be too hasty or eager when it comes to discontinuing products. Determining the Correct Rationalization Option To determine which rationalization approach to use, an operations manager should review and consolidate the company's product portfolio. Your answer may have included some of the following steps that should be taken when assessing each item in the product portfolio: list sales volume and sales revenue, identify commonality among products, determine variable costs, (...) Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 298 Sorin Dumitrascu
3 Sales Strategies that will Work with Any Product or Service
 
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Visit http://www.ccsalespro.com for more free sales training. In this video, James provides detailed strategies that are "Outside the Box" and build on the ideas discussed in the last video. If you are selling merchant services, this is a great video for you!
Views: 220 CCSalesPro
4 Strategies for Product and Service Management - Revitalization Strategy
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW Revitalization Strategy The second type of strategy for managing existing and mature products is revitalization. This requires lots of planning and supervision, and is the most commonly used strategy when managing existing and mature products. Its purpose is to revitalize the sales of products that should be performing strongly but, for various reasons, have instead started to falter and decline. There are three revitalization approaches: make changes to your product that add value; reposition your product; and extend the customer base. Make changes that add value Re-evaluating and reassessing products is part of the make changes that add value approach. This enables companies to redefine their products and remain at the cutting edge. A company needs to identify and explore opportunities for adding value to its products. This can be achieved by tweaking or enhancing existing features. Looking at possible options for combining two products to form a new, more innovative product, also features in this approach. And operations managers can also look at ways to improve the processes surrounding the manufacturing and delivery of the product so that better value is offered to the customer. Reposition your product There are two separate strands to the reposition your product approach. The first consists of creating a new position for an existing product so that it can regain its competitiveness. This new position and posture can give a product new impetus. The second strand, called break-away positioning, involves reducing the product down to a spartan state. All non-essential features are stripped away rather than added. The product is then studied to see how it can be altered or modified in a way that will appeal to specific customer groups. Extend the customer base The extend the customer base approach seeks to increase sales volume by getting more customers to use the product. To boost the user rate, the company must win over customers from its competitors, enter new markets, or convert complete non-users of the product into users. To achieve these targets, the company must identify why customers buy from the competition, what favorable market opportunities exist, and how to turn non-users into users. Examples - Revitalization Strategy Here's how a company makes changes that add value to its product. A medium-sized commercial paint manufacturing company produces a successful line of spray paint for customizing cars. Sales of this strong product have dipped. The company decides to invest in new process machinery that will allow this product to be incorporated into the mainstream (...) Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 235 Sorin Dumitrascu
How To Sell A Product - 5 Practical Strategies To Sell Anything
 
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In this video I am going teach you how exactly you can sell anything to anyone. Selling is by far the most important skill you will ever learn. If you are in a job interview, you need to know how to sell yourself, not only to able to get the job but to get it with a maximum salary possible. If you are a salesman, you will never be rejected again if you simply apply these tips. No matter who you are, no matter what is your background, imagine for a moment if you know how to sell. All what you need to do is come to up with a product or a service and start selling it. And its only a matter of time before you will be filled with cash. What made Steve Jobs is so different than the rest of the entrepreneurs is probably because he knew how to sell a thousand dollar product that only takes 120 bucks to build. Fortunately there is science behind all of this, there is science why people buy from one person and ignore the other, and here in this video I am going to share with you 5 scientifically proven ways that you can use to sell anything to anyone right now. Get The Book: http://amzn.to/2hSVw0k How To Win Any Argument: https://www.youtube.com/watch?v=hXQVx... First Impression Techniques: https://www.youtube.com/watch?v=Lm6TQ... Get 2 Free Audio Books: http://amzn.to/2sf9dqc For More Great Content: Instagram: https://goo.gl/vzBDdg Facebook: https://goo.gl/DZmAeM Twitter: https://goo.gl/6gvG4T
Views: 120198 Proactive Thinker
4 Strategies for Product and Service Management - Effective Product and Service Management
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW Congratulations Congratulations! You just finished the Product and Service Management course! Product and Service Management Product and service management is the process of designing, creating, and maintaining a product or service through all stages of its lifecycle from the conception of a new product or service idea, to its design and launch, and later through its growth, maturity, and decline stages. This course provided a broad overview of the product and service management functions from an operations management perspective. More specifically, it walked you through the phases of product life-cycle and stages of new product development. This course also introduced some examples of strategies for managing existing and mature products and services. The Instructor My name is Sorin and I was your instructor. I worked for the last 10 years as a manager and trainer, in the public and private sector, and I shared with you what I have learned Learning Objectives After completing this course, you are now able to: understand the phases of the product life cycle and actions that should be taken at each phase, sequence the stages of the new product development process, make use of best practices in new product development, and employ strategies to manage existing and mature products and services. Thank You! So, don’t forget to leave a review and revisit for updates. Thank you for taking this course! And, see you in the next one. Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 224 Sorin Dumitrascu
Marketing Plan Sample - 5 Simple Steps to Market Any Business
 
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Marketing Plan Sample https://successwithtyson.com/3-steps-attraction-webinar?utm_content=yt-marketing-plan-sample Mоѕt Pорulаr Marketing Plan Sample: Imроrtаnt Cоmроnеntѕ In оrdеr fоr уоur buѕіnеѕѕ tо ѕuссееd, уоu nееd tо mаrkеt your product іn the mоѕt еffесtіvе wау роѕѕіblе. But before thіѕ саn bе done, you will nееd a vеrу іmроrtаnt mаrkеtіng tооl іn thе fоrm of thе mоѕt popular mаrkеtіng рlаn ѕаmрlе. While mаnу business еxреrtѕ саn еаѕіlу рrоvіdе уоu wіth thіѕ, іt is ѕtіll уоur responsibility to know thе соmроnеntѕ оf thе most рорulаr mаrkеtіng рlаn sample. Sо, here thеу are: Thіѕ іѕ probably one оf thе mоѕt іmроrtаnt components оf a mаrkеtіng sample рlаn as it dictates hоw уоu wіll start wіth уоur рlаn. Mаkе sure that thе most рорulаr mаrkеtіng ѕаmрlе рlаn thаt уоu have chosen contains уоur tаrgеt market and іt ѕhоuld be аѕ dеtаіlеd as роѕѕіblе. If you have a rеѕtаurаnt business, іt іѕ a must that the mаrkеtіng sample plan states thе сuѕtоmеrѕ you аrе аіmіng fоr. Yоu саn tаrgеt fаmіlіеѕ wіth kіdѕ, couples, оr tееnаgеrѕ. Thе Fосuѕ оf Yоur Prоduсt in your Marketing Plan Sample Onсе you hаvе already ѕеt thе fосuѕ оf your market, іt іѕ nоw time tо dеtеrmіnе the focus оf уоur рrоduсt. For еxаmрlе, you wаnt tо fосuѕ оn fаmіlіеѕ with kids, thеn, it іѕ a must that уоu mаkе your menu affordable and you need to serve thеm ԛuісklу. So the first two steps of your marketing plan sample involve Identifying your product Benefits and Identifying your target audience. Marketing Plan Sample Dеtаіlѕ аnd Stаtіѕtісѕ After you hаvе successfully determined thе focus of уоur mаrkеt аnd thе focus of your рrоduсt, you саn nоw bасk it up wіth dеtаіlѕ аnd statistics. Mаnу mаrkеtіng ѕаmрlе рlаnѕ will deceive you wіth thеіr flоwеrу wоrdѕ, but іt іѕ іmроrtаnt thаt you gо bу thе mоѕt рорulаr mаrkеtіng plan ѕаmрlе ѕо thаt уоu can be assured оf gооd rеѕultѕ. It muѕt contain сеrtаіn рrоgrаmѕ, tасtісѕ аnd dеtаіlѕ, including ѕоmе ѕtаtіѕtісѕ оn hоw уоur рrоduсtѕ аrе fаrіng іn thе mаrkеt. Yоur marketing ѕаmрlе plan muѕt соntаіn rеturn vіѕіtѕ, сuѕtоmеr reviews, dіnnеrѕ ѕеrvеd аnd mаrkеtіng mеѕѕаgе, аmоng оthеrѕ. Revisions to your Marketing Plan Sample Starting a buѕіnеѕѕ is nоt a ѕіmрlе сhоrе аѕ it rеԛuіrеѕ соmрlеtе dеdісаtіоn аnd оf соurѕе, саріtаl whісh is your hаrd-еаrnеd mоnеу. And ѕо, іt іѕ a muѕt that you rigorously gо thrоugh your mаrkеtіng рlаn ѕаmрlе before finally implementing іt. You need tо rеvіеw and rеvіѕе your marketing plan sample. You nееd tо mеаѕurе results and track реrfоrmаnсе. In thіѕ wау, уоu саn еnѕurе the еffесtіvеnеѕѕ оf thе mоѕt рорulаr marketing рlаn ѕаmрlе that уоu hаvе uѕеd. When уоu believe that еvеrуthіng іѕ nоw good tо go, уоu can аlrеаdу рrераrе fоr the opening of your business. Be sure to continue your research on an effective marketing plan sample http://www.youtube.com/watch?v=mjrguLMxIf0
Views: 352223 Tyson Zahner
Pricing Strategies - How to price a product
 
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http://www.evancarmichael.com/support/ - SUPPORT ME :) Like this video? Please give it a thumbs up below and/or leave a comment - Thank you!!! Help me caption & translate this video! http://www.amara.org/en/profiles/videos/Evan%20Carmichael/ Eduardo Orellana: "Hi +Evan Carmichael I have a question for you, what happens if you've found a product or service that people need and it is extremelly valuable but are having a hard time deciding how much to charge people for it? "
Views: 80074 Evan Carmichael
Pricing Strategy -Strategies and Pricing Your Work for Services in the Product Manufacturing Process
 
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This video is about pricing strategy for services in the product manufacturing process for laser cutting machines, involving strategies such as customer communication, pricing structure, and the inspection process. Factors such as assembly and tolerance are discussed, along with customers providing their own electronic files, such as Autocad 3D models in the dxf file format. ABOUT PRECISION CUT INDUSTRIES (PCI) Precision Cut Industries is a laser cutting, metal bending and welding manufacturing business based in Hanover, PA. Precision Cut Industries is a full service contract manufacturer, servicing the metal industry for over 15 years. Their diversification ranges from flat laser cut parts to fully assembled products. Focus industries include agricultural, automotive, construction, renewable energy and food and beverage. To find out more, please visit http://pcilasercut.com/ KEYWORDS Pricing Pricing strategies Pricing strategies in Marketing Pricing analyst Pricing your work Pricing model Pricing strategies economics Pricing strategies for services Pricing strategy and consumer perception Pricing structure Assembly Tolerance Tolerance analysis Machines Inspection process Engineering dxf files dxf file format Autocad dxf file 3D modeling 3D modeling autocad Electronic file Customer Communication Product manufacturing Product manufacturing process YouTube URL: http://youtu.be/OemV6dIkoUI
4 Strategies for Product and Service Management - Course Overview
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW The Work Behind Sales When customers walk into a shop and look at the products for sale, they probably aren't aware of the level of work that is involved in getting a product onto the shelf. They want to pay a fair price for the item and expect it to fulfill its purpose. Millions, if not billions, of similar transactions happen everyday as products are bought and sold. Each product's journey to the market has been strategically planned, revised, and supervised in great detail. This process is known as product and service management. It is a managerial approach that companies use to understand how best to develop new products and services, and manage existing and mature ones. Product and Service Management The operations section of an organization deals with product and service management. How operations management interfaces with product and service management varies from organization to organization, depending on the industry and whether it's a product or service being produced. In this course, the complexities, differences, and nuances of product and service management, are presented in a deliberately scaled-back manner for instructional and training purposes. Interactions Product and service management has a key role to play in the operations management function. In addition, it often exerts influence on the marketing function. In an ideal situation, the idea for a new product will come from customers. Marketing will deliver the product concept to operations, where it will be designed, developed, and finally supplied to the market. Once the customer interacts with the product, marketing and sales become responsible for it again. To further your understanding of product and service management, this course covers the product and service life cycle, the development of new products, and how to manage existing and mature products. So, next, you are going to learn about the product and service life cycle. But before, you will have a short presentation of Udemy’s functionalities for a better learning experience. Thank you for watching, and see you there. Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 59 Sorin Dumitrascu
Competitive Strategies
 
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In this course, you will understand what distinguishes each of the five generic strategies and why some of these strategies work better in certain kinds of industry and competitive conditions than in others. A competitive strategy concerns the specifics of management’s game plan for competing successfully and securing a competitive advantage over rivals in the marketplace. It is important to understand what distinguishes each of the five generic strategies and why some of these strategies work better in certain kinds of industry and competitive conditions than in others. A low-cost leader’s basis for competitive advantage is lower overall costs than competitors’. Success in achieving a low-cost edge over rivals comes from eliminating and/or curbing “nonessential” activities and-or out managing rivals in performing essential activities. A low-cost provider strategy achieves lower overall costs than rivals and appealing to a broad spectrum of customers, usually by underpricing rivals. The essence of a broad differentiation strategy is to offer unique product or service attributes that a wide range of buyers find appealing and worth paying for. A low-cost provider strategy can always defeat a differentiation strategy when buyers are satisfied with a basic product and don’t think “extra” attributes are worth a higher price. The targeted segment, or niche, can be defined by geographic uniqueness or by special product attributes that appeal only to niche members. Niche strategies are focused closely on serving segment-specific or niche markets. Business strategy may alternatively be based on the process of product or service differentiation across a range of markets and market segments. Best-cost provider strategies are a hybrid of low-cost provider and differentiation strategies that aim at satisfying buyer expectations on key quality/features/performance/ service attributes and beating customer expectations on price. A company’s competitive strategy should be well matched to its internal situation and predicated on leveraging its collection of competitively valuable resources and competencies.
Views: 156 Gregg Learning
Product, Services and Branding Strategies
 
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Views: 79 Only Youtubing
Top 10 List of Customer Service Strategies by Shep Hyken
 
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Go to http://www.Hyken.com to learn more about Shep Hyken, customer service speaker and expert. Professional speaker and New York Times bestselling author, Shep Hyken, talks about 10 of his customer service strategies. To hear more customer service tips, listen to interviews, read his blog and learn about The Amazement Revolution go to http://www.hyken.com. Shep is a customer service expert and the Chief Amazement Officer (CAO) of Shepard Presentations. As a professional speaker and author, Shep helps companies build loyal relationships with their customers and employees. For information about customer service training go to http://www.TheCustomerFocus.com.
Views: 5119 Shep Hyken
Service Business Examples - How to build a successful service based business?
 
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http://www.evancarmichael.com/support/ - SUPPORT ME :) Like this video? Please give it a thumbs up below and/or leave a comment - Thank you!!! "Can you do a video on businesses that do service? I own a Lawn Service Company, its my 5th year, I would like to hear some of your input on my line of business, not sure if your familiar with it but I'm sure you might have some good advise for those of us in the lawn industry. Thank you. Gonzo Merino Razorgreen.net "
Views: 78280 Evan Carmichael
FAIL-PROOF Launch? 5 Strategies to Launch Your Product or Business
 
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So you're starting a new product or business. Great! Now how do we launch our new product or business online so that people will see it, interact with it, and hopefully become our customers sooner than later? That's what we're going to talk about in this video, so make sure you watch all the way through for the 5 strategies and tactics you can use right now to set yourself up for success. Launching a business and having a plan is SO important. Why spend all that time researching and creating an amazing solution, only to let yourself down when it's time to get people to find it. Using these strategies, you're going to be more likely 0:56 - Crowdsource a launch. Thunderclap: http://www.thunderclap.it 3:02 - Utilize a contest to incentivize a bigger push at the launch. KingSumo Contest Plugin: http://www.kingsumo.com Gleam.io Contest Application: http://www.gleam.io 5:38 - Use "Passive Strategies" to build buzz. 7:27 - Take people behind the scenes with your product to get them to become a part of the process, seed the product in their minds, and help to support it when it comes out. 9:15 - Build a Street Team to really kick it into high gear the day you launch SPI Podcast #198 with Daniel Decker about building a successful launch team: http://www.smartpassiveincome.com/session198 And remember: Your earnings are a byproduct of how well you serve your audience. Go serve them well. -=-=-=-=- Subscribe to this YouTube channel: http://www.youtube.com/subscription_center?add_user=smartpassiveincome -=-=-=-=- Want to learn more about the smart way to make money online and start a successful online passive income business (without ripping people off or being dishonest)? Then make sure to visit the Smart Passive Income getting started page below: http://www.smartpassiveincome.com/passive-income-101 -~-~~-~~~-~~-~- Building an email list? Watch my latest video: "How to Get More Email Subscribers (17 Lead Magnet Ideas)": https://www.youtube.com/watch?v=6te1AlLUA10 -~-~~-~~~-~~-~-
Views: 6957 Pat Flynn
CUSTOMER DRIVEN MARKETING STRATEGY
 
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-- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 9200 Keiiiiiichi
How to Launch Products on Amazon in 2018 and RANK (3 Strategies)
 
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The list building workshop mentioned in this video is http://theamzingseller.com/buildlist In this video I'll share with you the 3 styles of launching products on Amazon. There are two types that we use in our brand and they work very well. Amazon is starting to not count deep discounts or FREE giveaways when ranking in their search engine. The two that we use are working now and I'm sure will work in the future. For full details watch the video and I'll explain all three types. OTHER HELPFUL LINKS: •Check out my Weekly Workshop Here: http://theamazingseller.com/workshop/ ★☆★ SUBSCRIBE TO ME ON YOUTUBE: ★☆★ Subscribe ► http://theamazingseller.com/youtube ★☆★ FOLLOW ME BELOW: ★☆★ Blog ► http://theamazingseller.com Facebook ► http://theamazingseller.com/fb Itunes► https://itunes.apple.com/us/podcast/the-amazing-seller-podcast/id963294070 Instagram► http://instagram.com/scottvoelker productivity
Views: 17089 The Amazing Seller
Product and Service Management - Actions for Product Life Cycle Stages
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW Understanding Product Life Cycle Understanding the product life cycle is an important step in formulating a successful product strategy. Operations management is responsible for the majority of the stages in the life cycle, with marketing handling the remainder. But it's essential that for each stage of the product life cycle, both operations and marketing are aligned and communicate in an effective manner with each other. This relationship is extremely important – it can determine whether a product strategy is successful or not. Stages of the Product Life Cycle The product life cycle has four stages: 1 - introduction. 2 - growth. 3 - maturity, and 4 - decline. Introduction The first stage involves the product being introduced to a new market. Product awareness and development are key aspects of this process. Branding and quality levels are established and issues relating to intellectual property, patents, and trademarks are addressed. At this point in a product's life cycle, its target audience includes innovators and early adopters. It isn't heavily distributed at this stage, as the organization wants to wait until there is significant consumer acceptance of the product. Growth The second stage is the growth stage. The organization tries to build brand preference to retain a loyal customer base. The aim is to increase the product's market share. Quality and price become very important factors at this stage. Additional features may be added to the product to ensure consumer interest is maintained. The promotion of the product is widened and the target audience broadens. The product is more widely distributed in response to increasing demand and customer acceptance. Maturity In the third stage, maturity, it is common for sales to plateau, partly in response to increased competition. The volume of production stabilizes and the product begins to show significant return on investment. Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 819 Sorin Dumitrascu
Pricing Strategies Series - How to Price Your Product or Service - Sales Training Course (1/10)
 
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Pricing Strategies Series - Introduction on How Much to Charge for Your Product or Service by sales trainer and motivation speaker Victor Antonio. In this video, get an overview of the different types of pricing strategies to use and why pricing is important to your profitability. -- More information at: http://www.VictorAntonio.com or http://www.SellingerGroup.com -- About Victor Antonio Author,sales trainer and motivational speaker Victor Antonio is proof that the American dream of success is alive and well.  A poor upbringing from one of the roughest areas of Chicago didn't stop Victor from earning a B.S. Electrical Engineering, an MBA and building a 20 year career as a top sales executive and becoming CEO of a high-tech company.  Prior to being CEO he was President of Global Sales and Marketing for a $420M company and Vice President of International Sales in a Fortune 500 $3B corporation at the time. He has shared his story of success in Europe, Asia, Australia, Latin America, The Caribbean, Saudi Arabia, South Africa, United Emirates and The Middle East. Victor has shared the big stage with some of the top business speakers in the nation including: Rudy Giuliani, Zig Ziglar, Dr. Robert Schuller, Paul Otellini (CEO of Intel), John May (CEO of FedEx Kinkos) and many other top business speakers. Victor is a proven communicator and motivator! http://www.youtube.com/watch?v=5IVpbmorLfE He has shared the stage with: Business Leaders: Paul Otellini, CEO of Intel Rudi Giuliani, Mayor, NYC John May, CEO of FedEx-Kinkos Great Speakers: Dr. Robert Schuller Martin luther King Jr III Zig Ziglar, Sales Motivational Speaker Celebrities Hill Harper, Author and Actor Keegan Michael Key, Show "Key and Peele" Haaz Sleiman, Actor, Star of Show: The Victim Russell Simmons, Author, Entrepreneur
Views: 34642 Victor Antonio
eTalks - The Secrets of Food Marketing
 
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Think you aren't being fooled by advertising tricks? Take a look at this so-called expert revealing food marketing's secret weapon. No amount of marketing makes factory farming acceptable. You can stop the spin at http://www.ciwf.org.uk/truth ------------------------------- This film was created by Catsnake (catsnake.com) for Compassion in World Farming (CiWF – ciwf.org.uk). For more information, please visit: ciwf.org.uk/truth We would like to give a big thank you to all those who helped with the project and the individuals who assisted in bringing the project to life: Cast: Actress: Kate Miles Crew: Director: Edward L. Dark Writer: Stephen Follows Producer: Lucy Fazey Executive Producers: Stephen Follows & Edward L Dark Editor: Rob Garwood Casting Director: Annelie Powell Production Designer: Jenny Ray Graphic Designer: Vincent Chatell Stage Manager: Gareth Weaver Costume: Giulia Scrimineri Camera Operator: Steve Brook-Smith Camera Operator: Anthony Gurner Camera Operator: George Simpson Sound Recordist: Sean Plunkett Production Assistant: Lauren Allen On Set Runner: Jessica Zuniga Speakers and Performers: Host: Tom Allen Paleoanthropologist: Ella Murray Astrophysicist: Ricarda Beckmann Burlesque Dancer: Scarlette Belle Shot on Location at: The Yard Theatre in Hackney Wick
Pricing Strategies - How To Price Your Product or Service
 
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DOWNLOAD MY FREE PRICING MODEL GUIDE: http://bit.ly/pricingmodelguide This week's episode of the Profit With Style show is all about how to price your product or service so you choose the right pricing model that will generate profitable sales. An effective pricing strategy will not only help you sell your products or services in the short-term, but will also increase your profitability over the long-term. Watch this video if you want to learn how to: ** Meet or exceed your revenue goals ** Remain competitive in your market ** Offer quality products at a good price. Comment below to share how did you come up with your price for your product or service. DOWNLOAD: Pricing Model Guide here: http://bit.ly/pricingmodelguide Say hi on other social medias: Facebook: https://www.facebook.com/angelcoleman101 Instagram: http://www.instagram.com/angelcoleman101 Twitter: http://www.twitter.com/angelcoleman101 BONUS TIPS: (design) https://www.youtube.com/watch?v=RKXZ7t_RiOE (wholesale) https://www.youtube.com/watch?v=OigjoQuiz5o https://www.youtube.com/watch?v=Su0PaBtNmqM
Views: 182 Angel Coleman
How Should Service Strategies Be Tied to Product Strategies
 
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The traditional path of developing products first and then services later in the development cycle - or organically - places undue burden on the services' variable costs and usually delivers a less satisfying experience to customers. Considering the products and service as a Whole Offering, like customers do, provides greater satisfaction, greater scale, reduced costs, and usually less complexity. Ceatro Group is a consultancy that helps organizations with customer insights, customer experience, product and service innovation, and strategy efforts. http://www.ceatro.com
Views: 23 CeatroGroup
4 Strategies for Product and Service Management - About the Course
 
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Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW Product and Service Management Product and service management is the process of designing, creating, and maintaining a product or service through all stages of its lifecycle. It involves a wide range of operations, marketing, and sales related activities. These activities encompass the entire range of product life cycle – from the conception of a new product or service idea, to its design and launch, and later through its growth, maturity, and decline stages. Operations of Product and Service Management Operations aspects of product management are vital to the success of new and existing products and services. Every organization conducts product management activities, whether knowingly or unknowingly, that integrate operations, marketing, and sales functions to deliver desired products and services to customers. This course provides a broad overview of the product and service management functions from an operations management perspective. More specifically, it walks you through the phases of product life-cycle and stages of new product development. This course also introduces some examples of strategies for managing existing and mature products and services. The Instructor My name is Sorin and I will be your instructor. I worked for the last 10 years as a manager and trainer, in the public and private sector, and I will share with you what I have learned Learning Objectives The target of this course is anyone working in operations management or another functional area, who is looking to gain a working understanding of the operations functions in a service or manufacturing organization. After completing this course, you will be able to: match phases of the product life cycle to actions that should be taken at each phase, sequence the stages of the new product development process, match current best practices in new product development with their description, and and match strategies used to manage existing and mature products and services with examples of the ways they are used. Thank You! So, thank you for registering to this course. You will have video lessons, written documents, quizzes, examples and exercises, and a small course project. And, we are going to continue next with a course overview. Full course: https://www.udemy.com/4-strategies-for-product-and-service-management/?couponCode=PROMONOW
Views: 335 Sorin Dumitrascu
chapter 5 product and service strategy and brand management
 
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Subscribe today and give the gift of knowledge to yourself or a friend chapter 5 product and service strategy and brand management
Views: 7 slideshowing
New-Product Development and Product Life-Cycle Strategies (Principles of Marketing) | Lecture 7
 
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New-Product Development and Product Life-Cycle Strategies (Principles of Marketing) | Lecture 7. Subscribe this channel to get more knowledge,Lectures,Presentations etc. Youtube: http://www.youtube.com/c/GetKnowledge?sub_confirmation=1 Facebook: https://www.facebook.com/g8knowledge Twitter: https://www.twitter.com/g8knowledge Instragram: https://www.instagram.com/knowledgeget Course Description: This course focuses on the needs of those who are preparing themselves for an exciting, rewarding, and enriching career in the field of marketing. The main aim is to provide students with issues and situations they can identify with while preparing themselves in gaining knowledge and insights in marketing. Much of the course work will be devoted to discussing these concepts with reference to practical examples and cases. A good balance between theory and practice will be maintained in presenting various concepts. Learning Outcomes: After the completion of this course students will be able to: 1. Understand and discuss the fundamental concepts of Marketing 2. Have a sound idea of the factors involved in marketing planning 3. Identify the roles carried out be different market players 4. Posses a theoretical awareness of basic marketing theories and models for decision making. New-Product Development and Product Life-Cycle Strategies. Topic Outcome: New-Product Development Strategy New-Product Development Process Managing New-Product Development Product Life-Cycle Strategies Additional Product and Service Considerations
Views: 4068 Get Knowledge
Do You Use Different Sales Strategies For Free vs. Paid Products or Services
 
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Q: How do your right hooks differ when it's for a free vs. paid product or service? Watch the full #AskGaryVee Show Episode 80 here: https://www.youtube.com/watch?v=B6pTO6FZBB8 Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 1197 AskGaryVee
eCommerce Marketing Strategies - 12 Killer Tips
 
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Watch this video to discover 12 killer eCommerce marketing strategies and tips: https://www.ecommercemarketing360.com/ecommerce-marketing-overview/ Tips covered in video: Tip #1 - Use a good cart. Shopify, WooCommerce, BigCommerce Tip #2 - Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video Tip #3 - Schema markup for google rich cards (schema markup testing tool) Tip #4 - Optimize your product feed via Google Merchant center Tip #5 - Run Google shopping ads Tip #6 - Run dynamic retargeting campaigns across Google display and YouTube. As well as retargeting ads across FB and Instagram Tip #7 - Run FB and Instagram ads and retargeting on those channels as well. Target a very tight demographic of people that fit your brand. Tip #8 - Invest in social media management, build an organic following. Tip #9 - Automate email marketing (holiday, birthdays) and send end of month promotions. Tip #10 - SMS VIP deals Tip #11 - Use a CRM and hire a sales and support person. Follow up call customers. Ask for reviews, sales packages, learn about their needs, ask for referrals, ask to share on social. Kill customer service Tip #12 - create a customer care package. Nice branding. Use to get amazon buyers to buy from your site next time. Include coupon. --- Presented by: JB Kellogg JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire's brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor's Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he's learned in life and while growing Madwire. JB Kellogg on LinkedIn: https://www.linkedin.com/in/jb-kellogg-8567a029/ --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016 & 2017! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/fuelsyourbrand Pinterest: https://www.pinterest.com/fuelyourbrand/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360
Views: 287028 Marketing 360
3 Things You Should NEVER Do When Selling IT Services
 
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Robin Robins of Technology Marketing Toolkit discusses 3 things you should NEVER do when selling managed IT services or any type of professional IT services and support. I can practically guarantee you’re making one of these big mistakes and it’s crushing your chances of closing a sale and INVITING objections.
Customer Service Vs. Customer Experience
 
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For detailed notes and links to resources mentioned in this video, visit http://patrickbetdavid.com/customer-service-vs-customer-experience Visit the official Valuetainment Store for gear: https://www.valuetainmentstore.com/ Customer service vs. customer experience; Do you know the difference? One of the best exercises for you to do is make a list of companies or businesses that you go back to over and over and over again, and ask yourself why. On the left, list five companies you return to again and again, and on the right write the reason for doing so. For instance, on the left write, "I go to this restaurant at least once a week" and on the right write, "I go there because _____________." The thing that goes into the blank is generally one of these six reasons. They will give you a lot of clues for your own business. #1: Fast - 0:38 #2: Quality - 0:49 #3: Cheap - 0:57 #4: Luxury - 1:10 #5: User Friendly - 1:23 #6: Customer Service - 1:38 Subscribe to the channel: http://www.youtube.com/valuetainment?... Valuetainment- The best channel for new, startup and established entrepreneurs. Schedule: New episodes every Tuesday and Thursday on a broad array of entrepreneurial topics.
Views: 570059 Valuetainment
Marketing: Positioning, Differentiation, and Value Proposition
 
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An overview of marketing positioning, differentiation, and value proposition
Views: 68554 Brian K. McCarthy
Marketing Mix: Product Strategies
 
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A presentation on the Marketing Mix by www.learnmarketing.net focusing on Product Strategies.
Views: 55515 learnmarketing
Marketing Strategy| Porter's Generic Strategies in Hindi| Cost leadership,Differentiation and Focus
 
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Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing , Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #Marketing #Marketing101 #GrowBusiness
Views: 18438 Intellectual Indies
4 Types of Customers and How to Sell to Them - How To Sell High-Ticket Products & Services Ep. 5
 
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Identified what kinds of customers you are selling to. Watch the whole series here: https://www.youtube.com/playlist?list=PLEmTTOfet46PlgDZSSo-gxM8ahZ9RtNQE Watch this video until the end to discover the buying criteria for each type of clients. ★☆★BONUS FOR A LIMITED TIME★☆★ You can download Dan Lok's best-selling book F.U. Money for FREE: http://customertypes.danlok.link ★☆★ SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ★☆★ https://www.youtube.com/user/vanentrepreneurgroup?sub_confirmation=1 Dan Lok, a.k.a. The King of High-Ticket Sales, is one of the highest-paid and most respected consultants in the luxury and “high-ticket” space. Dan is the creator of High-Ticket Millions Methodology™, the world's most advanced system for getting high-end clients and commanding high fees with no resistance. Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures. Not only he is a two times Tedx opening speaker, he's also an international best-selling author of over 12 books and the host of Shoulders of Titans show. Dan's availability is extremely limited. As such, he's very selective and he is not cheap. But if you think you or your brand might benefit from one-on-one interaction with Dan, visit http://danlok.com ★☆★ WANT TO OWN DAN'S BOOKS? ★☆★ http://www.amazon.com/Dan-Lok/e/B002BLXW1K ★☆★ NEED SOLID ADVICE? ★☆★ Request a call with Dan: https://clarity.fm/danlok ★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★ Blog: http://www.danlok.com/blog/ Podcast: http://www.shouldersoftitans.com/ Facebook: https://www.facebook.com/danlokfan/ Twitter: https://twitter.com/danthemanlok Instagram: https://www.instagram.com/danlok/ YouTube: https://www.youtube.com/user/vanentrepreneurgroup Linkedin: https://www.linkedin.com/in/danlok Meetup: http://www.meetup.com/Vancouver-Entrepreneurs-Group-Business-Network/ Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K Keywords: big ticket sales, high ticket sales, high ticket selling, charge more money, increase prices, dan lok, preimum prices, luxury marketing expert, luxury selling, luxury sales, mastermind group, high level mastermind, high end clients, high end marketing, affluent clients, selling to affluent, affluent chinese, marketing to affluent, consultant, coach, consulting, coaching, speaking, speaker, lead generation, generate leads, professional services, coaching group, done for you service, high ticket sales funnel, closing sales, event marketing This video is about: 4 Types of Customers and How to Sell to Them - How To Sell High-Ticket Products & Services Ep. 5 https://youtu.be/F2uj9eApGXI https://youtu.be/F2uj9eApGXI
Views: 707276 Dan Lok
Customer Service Strategies That Work - Lisa Ford - Handling Conflict and Customer Loyalty
 
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Access the full length version at http://bit.ly/CustomerServiceStrategies or see a full list of our programs at https://seminarsondemand.com/seminars/ Your employees and their customer service skills may be the only thing that differentiates you from the competition. And customers are more sophisticated and educated than ever before. That's why it's critically important to make sure employee skills are constantly updated to meet ever-rising customer expectations. In this content-rich seminar, your front-line team members will learn practical skills and proven systems for improving customer service at every touchpoint, all along the cycle. They'll gain numerous hands-on techniques including - how to listen attentively, uncover customer needs, calm down angry customers, win back disgruntled customers, handle conflict, and keep an attitude of "customers first" all day. Any organization putting these principles into action will quickly be out-servicing the competition. Lisa Ford is a full time professional speaker with more than 20 years experience presenting to businesses, associations, and government organizations. Her long list of clients includes companies like Pfizer, AT&T, Morton's of Chicago, Sherwin-Williams, and the Salvation Army. She is best known for her work in the customer service arena, and has authored numerous audios, videos, and books, including the bestseller How to Give Exceptional Customer Service. In 2002, she was inducted into the Speakers Hall of Fame by the National Speakers Association. Over the last 30 years, only 180 other speakers worldwide have shared this coveted honor. • HOW TO POSITIVELY CHANGE CUSTOMER PERCEPTIONS • 7 ESSENTIAL HABITS OF EFFECTIVE CUSTOMER SERVICE • CALMING DOWN ANGRY CUSTOMERS AND GETTING TO LOGIC • LISTENING TECHNIQUES THAT REALLY MAKE A DIFFERENCE • MAINTAINING AN UPBEAT ATTITUDE NO MATTER WHAT
Views: 6868 Seminars On Demand

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